Showing posts with label TCA Architecture. Show all posts
Showing posts with label TCA Architecture. Show all posts

Wednesday, March 26, 2014

What is Party?
As we discussed in earlier post, Party in CRM is different from Party in ERP. When CRM refers to customer they are referring to Party layer. When ERP about customer they are referring to Account Layer.

What is Party ID?
Each party has unique id called a Party ID.

What is an identifying address?
You can designate one address per party as an Identifying Address. A party can have multiple party sites, but each party has one identifying address. 


What is Site Number?
The number which uniquely identifies a location.
What is Party Layer?
Party layer consists of party and party’s contacts and addresses. A party is defined as an entity that can enter into a business relationship. Party can be either a single person or an Organization.
Examples:
University of Houston Clear Lake (Organization)
Mr.XYZ (Person)
Parties have one or more addresses. Just like your amazon account where you have bill to address to your home and ship to address to someone’s place. Each address may have one or more uses. Party layer can exist independently without an Account Layer.

What is Account Layer? 
Account Layer consists of Account, Account addresses and Account contacts. An account is defined as an financial roll up point for a party that defines customer relationship between a party and implementing organization.
Party layer can exist without account layer
Account Layer cannot exist without party layer. Account must have only one owner which must be person party or an organization party. Account owner is responsible for the account.
Oracle says “If the entire E-Business Suite is used, the Party layer is usually created first in CRM, and then the Account layer is added when it becomes necessary. In many cases, the Account layer is added when a Party wishes to place an order.  When an Account is created, it must be linked to one and only one Party. This Party is the Account owner.

Once an Account is created, Addresses can be defined for the Account. Account Address must have a corresponding Party Address in order to exist. The corresponding Party address must be associated to the Party that owns the Account. Account Addresses are a subset of Party Addresses. Similarly, an Account Contact must first be defined as a Party Contact for the Party
that owns the Account. Party Contacts are defined through
Relationships.

CRM Vs. ERP

CRM
ERP
CUSTOMER RELATIONSHIP MANAGEMENT
ENTERPRISE RESOURCE PLANNING
It is a system used to store and record all the information about customer interactions
ERP focuses on business.
Used by executives to create sales projections
ERP is used to improve efficiency of business.
Goal: Provide a comprehensive store of customer data than can be used to increase sales, customer relation and make customer relations more efficient
ERP provides a method for stream lining business process across the board
Salesforce, Job Diva, Microsoft Dynamics CRM are popular CRM
SAP, Oracle and Microsoft Dynamics are popular ERP