CRM
|
ERP
|
CUSTOMER RELATIONSHIP MANAGEMENT
|
ENTERPRISE RESOURCE PLANNING
|
It is a system used to store and record all the information about
customer interactions
|
ERP focuses on business.
|
Used by executives to create sales projections
|
ERP is used to improve efficiency of business.
|
Goal: Provide a comprehensive store of customer data than can be used
to increase sales, customer relation and make customer relations more
efficient
|
ERP provides a method for stream lining business process across the
board
|
Salesforce, Job Diva, Microsoft Dynamics CRM are popular CRM
|
SAP, Oracle and Microsoft Dynamics are popular ERP
|
Wednesday, March 26, 2014
CRM Vs. ERP
Labels:
TCA Architecture
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